Aveeno

The story of Aveeno begins in the United States, back in 1945, when to brothers deiced to reform the whole skincare field with naturally active ingredients and raw cereals. Their experiments led to the commercialization of natural baths containing very finely milled oatmeal, which has been one of the most used natural ingredients in skincare since then. Aveeno body products kept their traditions and they still contain naturally active colloidal oatmeal or oat extracts which is great for treating irritated and dry skin, but the brand also has products for oily and combination skin.